Launched in 2008, Skimlinks creates native monetization solutions for publishers, rewarding them for any e-commerce they drive by turning product links and product references into trackable affiliate links. We do this through a variety of great tools, including our award winning SkimLinks and SkimWords. Integrated with 18,000 merchant programs, Skimlinks allows publishers to send traffic to the world’s biggest retailers and receive a premium commission for it. We believe monetization should be seamless so that publishers can focus on providing great content and a brilliant user experience.
Skimlinks makes extensive use of Go within its SkimWords product matching stack, using it in combination with some C to power a large in-memory index of products. We were an early adopter of Go, running it in products months after the release of version 1.0, and have continued to use it as our language of choice for specific high-performance applications.